- Ariyh
- Posts
- Coupons: when to give ‘10% off’ vs ‘$10 off’
Coupons: when to give ‘10% off’ vs ‘$10 off’
Use % off (e.g. 5% or 10% off) when coupons can be used for everything you sell. Use $ off (e.g. $10 or $30 off) when they are specific brand/product coupons.
Topics: Promotions | Pricing
For: B2C
Research date: October 2020
Subscribe to Ariyh Pro to read the rest.
Become a paying subscriber of Ariyh Pro to get access to this post and other subscriber-only content.
Already a paying subscriber? Sign In
A subscription gets you:
Insights: Access hundreds of Ariyh insights (and growing)
Q&As: Science-based answers to your marketing problems
Grow with Ariyh: Discounts, new learnings, and special events